Via the UberEATS app, drivers will deliver food between 11am to 10pm from over 80 restaurants anywhere in the inner city.
"Supernormal is about experiencing the fast-paced and vibrant experience of the food culture in Tokyo. UberEATS will help us bring this experience to people's homes, workplaces or even hotel rooms," says co-owner and chef, Andrew McConnell.
Melbourne is the first Australian city with access to the UberEATS app, which launched last year in Barcelona, Paris, Toronto and a slew of American state capitals. Designed for a more seamless, easy delivery, the Australian version of the app does not feature the 'instant option' menu that was included in New York's launch last month. On this now-shelved menu, set items across various restaurants could take as little as 10 minutes to arrive. Not surprisingly, this proved a promise difficult to deliver.
Uber's foray into Australia's premium restaurant delivery scene is against sharp, established competition. However, UberEATS does come with a trick up its sleeve - to celebrate the launch, delivery is currently free for now. For that we'd have to give five stars, even without the Uber driver asking.