Culture

Moët & Chandon #OPENTHENOW launch with Roger Federer

Roger Federer launches Moët & Chandon's #OPENTHENOW campaign in Melbourne.
Tennis champion and Moët & Chandon global brand ambassador, Roger Federer.

Roger Federer limbered up for the Australian Open with a launch of Moët & Chandon’s new campaign THE NOW at Melbourne rooftop bar Mon Bijou last night.

Tennis-theme canapés and an endless supply of Moët Ice Impérial made for a winning evening. Here’s what went down.

Photography: Lucas Dawson. 

Mon Bijou’s rooftop pool looked the part with Moët & Chandon life rings.

Roger Federer with fashion bloggers Nadia Fairfax (left) and Jasmin Howell (right).

Roger Federer mingles with guests at Mon Bijou.

Roger Federer is currently in Australia to compete in the Australian Open.

Canapés from head chef Christy Tania of Melbourne’s Om Nom Dessert Bar and Masterchef fame.

A playful tennis-themed canapé from chef Christy Tania.

Guests enjoyed Moët Ice Impérial throughout the evening.

Federer fires up for a match of table tennis against one lucky guest.

Federer “goes easy” in a friendly game of table tennis.

Fashion blogger Nadia Fairfax has game.

Moët Ice Impérial and table tennis are a great match at the intimate soirée.

Related stories